No one can pin-point the trajectory that mobile app development is taking, especially because in recent years, mobile app development has seen an unprecedented rise in its popularity. The revenue that the mobile app market has been able to generate has risen exponentially and is expected to rise with more fervour in the years to come. When we talk about the mobile app development, Android and IOS platforms share a virtual monopoly. Even though the number of Android users are more than in IOS, the IOS platform generates a higher revenue.
How do the trends affect mobile app development?
Apps that can aggregate content from different sources will be the ones to watch out for. An easy-to-use interface is something that most app developers are striving towards. These are called aggregator apps and these apps are usually designed keeping in mind a population of app users that do not have the time or inclination to explore various websites or to download a number of apps. Guerrilla monetization models such as in-app purchases and in-app advertising are quickly gaining popularity and are being used by businesses worldwide. They are set to be an integral aspect of mobile app development.
When we talk about specific trends, we can also look at the growth of different kind of open-source and hybrid applications. App development platforms like Phone Gap and Titanium have re-shaped how we look at cross-platform functionality. This phenomenon is supplemented by a variety of programming languages that are now available offering high-quality interconnectivity.
The rising social media influence is also a trend that directly contributes to the ingenious mobile application market. When we look at social media, there is an exponential rise in the number of online networks and messaging platforms. This in turn, organically, facilitates the rise of smaller ideas and facilities working together to create a larger ecosystem, filled with opportunities.
With internet bandwidth extending its reach and with higher-speed now coming into the picture, smart-phones have become revenue-generating machines for many businesses. There are a few trends which definitely stand out.
The unprecedented rise of M-commerce
When we are looking at Mobile commerce, we are not just looking at online shopping as a phenomenon but also the rise of digital payment systems that smoothen the process of online shopping. What does this mean for developers? This means that developers will be looking at creating interfaces that can completely eliminate the need for physical debit/credit cards or cash.
Augmented and Virtual Reality
One prime example of how trends are affecting mobile app development is the inclusion of augmented reality and virtual reality in the mobile app development world. An example of this would be the unprecedented success of Pokémon Go. A strong message one can take from its success is that augmented reality is here to stay and it is beneficial to include this into mobile app development.